Unlike most financial professionals, Grant, Ben, and Ron Olson have never wanted to provide their investment management or wealth management and comprehensive financial planning services to only the wealthy. Therefore they intentionally structured R.O.I. so they could afford to work closely with a select number of middle and upper middle income clients. Working close with R.O.I.’s clients results in clients becoming long term friends.

R.O.I.'s pledge is to "Take Care of You" for a long time. R.O.I. is handsomely rewarded only when R.O.I. is successful in accomplishing its pledge through it's investment management or wealth management, and comprehensive financial planning services. R.O.I. believes clients should not have to wonder what is motivating their advisor, so R.O.I. practices full disclosure and minimization of conflicts of interest. R.O.I. believes it has designed a compensation structure that is in the best overall interest of clients because it: (1) Fully discloses all compensation relative to a client; and, (2) Minimizes conflicts of interests by financially motivating R.O.I. to do what is in the best interest of the client (see Fee Only Structure ).

Comprehensive Financial Planning and Active Investment management or wealth management services, involve goals.  The vehicle (like a car or truck) that transports clients to successfully reaching goals are Comprehensive Financial Planning services (e.g., Budget and Taxes, Kids'/Grandkids' Goals, Retirement, Long Term Care, Disability, Death, Estate, Business, and Asset Protection Planning, see Services). The engine that drives the vehicle is Active Investment management or wealth management services. Everyone’s financial plan and corresponding investments are different (e.g., everything from an "economy car" to a "Suburban"), and clients financial plans, and thus investments, need to change as they progress through life. Like an engine, investment management or wealth management needs regular, quality servicing and refueling to get the most out of it, while financial planning aspects are like the rest of a vehicle which do not require service as often.

R.O.I.’s job is to use its best efforts, with clients’ cooperation and participation, to keep their entire Comprehensive Financial Plan performing as needed and targeted towards their goals. Therefore, R.O.I. performs regular and specific Active Investment Management or Wealth Management services throughout the year to keep the "engine" functioning properly under current conditions, and, at least annually, reviews, updates and/or implements the above Comprehensive Financial Planning services as needed (see Communications and Services).